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Dr. Benjamin Winters

Dr. Winters AKA The Bentist on social media is the largest Dental/Health care influencer in the world with over 20 million followers across socials and over 2 Billion Views a year! When he’s not educating the world about teeth he’s the Owner of Wincrest Orthodontics in Plano Tx and well as many other ventures that are shaking up the game such as his Dental Marketing company Bizzy and His Oral Care company Something Nice!

Dr. Ben Winters, better known as The Bentist, has carved an unparalleled niche as the world’s largest dental and healthcare influencer. With over 20 million followers across social media platforms and an astounding 2 billion annual views, he has transformed the way people view oral health. Through his engaging, educational, and often hilarious content, Dr. Winters has made dentistry accessible and exciting to a global audience, proving that even the most technical aspects of oral care can be fun and relatable.

Beyond his social media fame, Dr. Winters is a highly accomplished orthodontist and entrepreneur. He owns and operates Wincrest Orthodontics, a premier orthodontic practice based in Plano, Texas, where his mission is to give patients the confidence to smile brighter. His practice combines cutting-edge technology with a warm and welcoming atmosphere, making orthodontic care an exceptional experience for patients of all ages.

But Dr. Winters' ambition doesn't stop there. He's also the driving force behind two transformative ventures:

  • Bizzy, a dental marketing company that empowers dental professionals to build their brands and grow their practices in today’s competitive, digital-first world.
  • Something Nice, an innovative oral care brand that reimagines everyday products with a focus on quality, convenience, and a touch of flair.

Through these ventures, Dr. Winters continues to challenge industry norms, offering fresh approaches to patient care, marketing, and product innovation.

Whether he’s sharing orthodontic tips, advocating for oral health awareness, or helping other dental professionals scale their practices, Dr. Winters is reshaping the narrative around dentistry. With his signature energy, creativity, and passion for making a difference, The Bentist is not just a leader in his field but a trailblazer who inspires millions to smile—both on and off the screen.

Optimize Practice Alliance is a full-service consulting and dental partnership organization with the sole purpose of helping dentists like you and their teams clarify and then execute their own specific meaningful vision for growing and scaling, building or joining a platform, or securing investment.

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